There is no denying the importance of video content on your website to raise its profile, and awareness of your dental practice among potential patients. A picture, after all, is worth a thousand words. The simple fact is that most Read more…
By now, it is well known that online reviews are important to any small business, whether it’s a coffee shop or a dental practice. Maybe they’re extra-important for dental practices: as we described here in a recent post, dentists are Read more…
Whether you’re a dry cleaner or a dentist, you need positive online reviews from people who have used and liked your goods and services. The more of them you get, the better off you are: they help drive new business, Read more…
When all is said and done, a dental practice is a business. Patients are really customers, and they want to find the best dentist they can. How does anyone find a local business these days? You Google it and check out Read more…
You’ve long since established a website for your dental practice, and it does everything you need it to do. It introduces you to potential patients, showcases your skills and the procedures you offer, has your location and contact information, and Read more…
Google is pulling the plug on its Google+ social networking site. Citing what it called significant challenges to maintaining it, the company announced it will phase out Google+ over a ten month period, beginning immediately. “While our engineering teams have Read more…
You’ve seen them before: you’re browsing a website and a little box pops up, asking whether you’d like to chat with a representative. And just like that, you’re able to interact with a business. Chat features are emerging as an unbeatable Read more…
Virtually every dental practice has a website these days. It’s all but impossible to succeed without one. Yet a lot of dentists don’t take the time to keep their sites current, and as a result, they lose ground to their competition. Read more…
Your dental website is your most potent tool for promoting your practice: it’s where patients and would-be patients find out about you and the services you provide, and perhaps most importantly, your office hours and location. As we have described Read more…
As a highly trained professional, the dental services you provide should be enough to establish your reputation, and your reputation should speak for itself. In a perfect world that would be the case. But in practice it doesn’t work that Read more…