Is there any video on your dental practice website? If not, there should be – and for some very good reasons. Video is more than a means of educating your site visitors. It is a powerful marketing tool that allows you to Read more…
If you don’t know the following fact, you should: the rate of Internet searches on mobile devices is absolutely exploding, and shows so signs of slowing down. It has grown by more than two-hundred percent in the last seven years! Read more…
Your website is an essential tool in driving new patients to your dental practice. It’s the way new patients find out what they need to know: the services you offer, your contact information, and where you are located. Is your Read more…
In many ways, dentistry is a buyer’s market: there are a lot of dental offices out there for people to choose from. But there are a lot of new patients out there, too, and marketing your practice so they can find you is Read more…
The Internet has impacted virtually ever facet of modern life, including the way dental practices attract new patients. Marketing your practice online has proven to be far more effective than traditional marketing at reaching new patients. How so? The people you reach aren’t Read more…
Experts in the culinary arts have a saying: the first bite is with the eye. To put it another way, first impressions matter. Your dental practice can make an excellent first impression on potential new patients by optimizing your local search Read more…
The occasional bad online review is a fact of life for any small business, whether it’s a pizza parlor or a dental practice. A bad review is no fun for you to read – but it isn’t going to put you Read more…
To bring new patients to your dental practice you have to let them know you’re there. That means using the power of the Internet to spread the word. What’s the best approach? A killer website? Social media? Or is there a Read more…
Here’s an experiment you might want to try: the next time you have a new patient come in for a checkup, ask what made them schedule the appointment with your practice. It almost certainly was not an arbitrary choice, and Read more…
Dental practices need a steady flow of new patients in order to remain profitable. With so much competition out there, and so much business now being conducted online, an effective digital marketing is essential. Whether they are looking for a Read more…