Do You Have A Five Star Practice?
Think your practice’s online reviews don’t matter? Think again.
While you may think that having a fully optimized website is where to put your focus (and we agree!) don’t underestimate the power of online reviews. In the past couple of years, people have grown heavily reliant on online reviews for everything from hair salons to restaurants to mechanics. Searching for a dentist isn’t any different. As humans, we want to know we’re getting the best service possible. A recent Bright Local SEO survey showed that nearly 90% of online customers trust anonymous reviews almost as much as a personal recommendation. Your reviews matter.
We have a client who had an optimized profile but no reviews on Google+. We challenged them to ask some patients to leave reviews. Their front desk team rose to the challenge and were able to get a handful of patients to write reviews. In no time, the number of their prospective patients grew because, as residents of a smaller town, this practice was now the only 5-star practice in town.
We know you are offering excellent care and service to your patients. Make sure that is reflected in what people are saying about you online. If reviews aren’t something you’ve made an effort to curate, now is the time to start to ask the simple question “Would you be willing to share your experience today with other patients who haven’t visited our practice yet?” It’s a simple way to make sure that the service and care you’re providing in office is reflected online. Have questions on how to get started? Contact ProspectaMarketing and learn more.