Did you know that potential new patients are more likely to give your office a call and schedule an appointment if you have a lot of positive online reviews? That may sound obvious, but there is a tendency to underestimate just how vital online reviews can be to the success Read more…
Health care professionals have always had unhappy patients: always have, and always will. That’s just the way it is, and dentists are no exception to the rule. These days unhappy patients can pull out their smart phones and in a matter of seconds, tell the world about what a rotten experience Read more…
Positive online reviews are critical to the success of your dental practice. How critical? They’re second only to your outstanding dental care. Virtually everyone reads them before deciding whether to book an appointment. By online reviews, we mean those written by your patients. They appear on Google My Business and similar platforms, Read more…
There are no two ways about it: in order to grow your dental practice, you need positive online reviews. How important are they? According to one survey, half of the people who were asked said they would go to an out-of-network dentist who had good online reviews! Good reviews mean more than Read more…
The occasional bad online review is a fact of life for any small business, whether it’s a pizza parlor or a dental practice. A bad review is no fun for you to read – but it isn’t going to put you out of business, either. What’s really important is how you Read more…
To bring new patients to your dental practice you have to let them know you’re there. That means using the power of the Internet to spread the word. What’s the best approach? A killer website? Social media? Or is there a new platform emerging? The answer is that there are multiple Read more…
Here’s an experiment you might want to try: the next time you have a new patient come in for a checkup, ask what made them schedule the appointment with your practice. It almost certainly was not an arbitrary choice, and probably had something to do with reading your online reviews. Read more…
Online reviews have never been more important to small businesses. Almost everyone reads them, and almost everyone is influenced by them. Healthcare providers, including dental practices, are among the small businesses for which the most reviews are read. According to one survey, ninety-two percent of consumers read online reviews before Read more…
The online reviews of your dental patients are a critical factor in the profitability of your practice. The more you have, the higher your practice will rank in search engine results, and the higher you rank in search engine results, the more prospective patients will find out about you. Sounds Read more…
A negative online review can seem like a real slap in the face. You are a consumate professional committed to excellence, yet there it is for all the world to see: an unhappy patient griping about a bad experience while in your chair. You might be tempted to shrug it off. You can’t Read more…