Dentistry is a business, and like any other business, practices need a reliable core of existing patients and an influx of new ones. The trick is finding and attracting those new patients, especially when there are plenty of practices for people to choose from. The best way to do this Read more…
There are more than two million blog posts published every single day, according to industry observers. (Before continuing, we’d like to thank you for taking the time to find and read this one.) Website content (like this) is a staple of marketing on the Internet, and that certainly includes dentistry. Read more…
When people search for a new dentist, they first turn to customer review websites. These sites, such as Yelp, provide the real opinions and experiences of real people. Good or bad, past patients will rate a practice based on everything from dental services provided to interactions with the office staff; even Read more…
The numbers are staggering: forty thousand times per second, three and a half billion times each day, 1.2 trillion times a year. That’s how often people navigate to Google and types in search terms. More and more of these searches ask about local businesses: show me the auto mechanics in my town. Show me a tree pruning service. All the Read more…